~ December, 1 2009

Today, December 1st 2009 it’s World AIDS day, and all the major social media seem to be "au rendez-vous" to support the (RED) campaign, raising awareness and support the 33 million people living with HIV/AIDS all around the world. Facebook launched early this morning a special fan page: Show your support. Help turn Facebook (RED). Go to our ’Turn Facebook (RED)’ tab! They introduced a shop online related to the (RED) campaign. Nike and (RED) have especially united to leverage the power of sport to fight HIV/AIDS in Africa : the brand made the "(RED) laces". On the day before World Aids day some of the world’s best footballers joined Bono at an announcement of the partnership between NIKE, Inc. (NYSE:NKE) and (RED): Didier Drogba (Chelsea), Joe Cole (Chelsea), Andrei Arshavin (Arsenal), Marco Materazzi (Inter Milan), Denilson (Arsenal), Lucas Neill (Everton), Clint (...)

~ novembre, 6 2009

We are delighted to commend this new part of our expertises, providing new solutions to help you improve your involvement into the world wide web and media. Since our beginnings we used to teach our customers basics how-to’s (for newbies) up to regulars and average users in case to manage themselves with web tools and computering. With one-to-one learnings we noticed that a lot of questions that have already been asked are always coming back : how do I manage my online reputation or my personal branding, how do I launch my brand on the Internet via social medias and bloggers communities, how can the benchmarking help me via the targeted marketing, the viral marketing or even the alternative marketing (all those words sound so unhuman ... but they are !). Then we decided to loud and clear our voices and organize speeches and conferences all around the world. (...)